The Gift Lady

Search Engine Optimization Case Study

Here are a handful of case studies of our client’s web sites.

The Gift Lady

eBrandz Appraisal:

“I can’t tell you how amazing eBrandz and its team have been for our business. We have seen fantastic results since we started with them”

– Sanet Owen, Owner, Giftlady.net
106 Caldbeck Worcester Park KT4 8BJ, United Kingdom
  • Client

    Client:

    Gift Lady is an online gift shop that deals in gifts and flowers for all occasions. A mother – daughter team, Gift Lady, targets prospective customers of South Africa. To support South African Corporate houses and to make the potential visitors´ shopping experience as smooth and hassle free as possible, Gift Lady in late 2003 inaugurated an online store christened as “Giftlady.net´. The strategic objective behind building a virtual presence was to cater to the gift needs of the web surfers in South Africa.

  • Challenge

    Challenge:

    The roadblock that hampered the success of Giftlady.net was lack of presence on the popular search engines, which eventually resulted in no traffic to their site. Becoming conscious about losing the market share from netizens, owners of Gift Lady, Sanet Owen and Minette Scholtz, initiated the process of evaluating options that can help them achieve the set objectives. With the research and easy accessibility of eBrandz through search engines, Sanet got acquainted with our renowned search engine optimization services, and approached us in August ’05. Reviewing our past achievements, Sanet Owen entrusted our team of Marketing Experts with the responsibility of giving them high visibility and good rankings on the popular search engines like Google, Yahoo and MSN.

  • Solution

    Solution:

    With the initial analysis that was carried out by the eBrandz SEO Team , following were the Search Engine parameters that was hampering the ranking of the site in Search Engine: Lack of Meta Titles, No Meta Tags and Low Link Popularity. After the initial review the SEO team at eBrandz, pointed few one way back links, created Meta titles and Meta tags that matched with the search engine requirements. Also On-Page optimization parameters were incorporated on Giftlady.net.

    As a result of our toil and regular interaction with Sanet Owen, Giftlady.net started achieving the desired results in the very first month. The search engine referrals increased from 0 to 1000 per month!!

  • By Daily Visitors

    Graph Mountain
  • By Search Engines:

    Graph Mountain
  • By Countries:

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  • By Most Active US States:

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  • Activity By Month:

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  • Search Google
  • Send Gifts to South Africa # 1
  • Baby Gifts south africa # 2
  • gifts south africa # 2
  • Online flower gifts south africa # 3
  • Baby Gifts Store south africa # 4
  • Gifts Store south africa # 6
  • Wedding gifts south africa # 6
  • Online gifts south africa # 7
  • send flower and gifts to south africa # 9
  • Send Flowers to south africa # 13
  • flowers south africa # 18
  • Corporate gifts south africa # 44
  • Search MSN
  • Baby Gifts south africa # 1
  • Baby Gifts Store south africa # 1
  • buy baby gifts online south africa # 1
  • Pewter Gifts South Africa #1
  • Send Flowers to south africa # 1
  • wedding gift store south africa # 1
  • buy flower gifts online south africa # 2
  • Online flower gifts south africa # 3
  • Pamper Gift Baskets south africa # 3
  • Online gifts south africa # 4
  • send flower and gifts to south africa # 4
  • Send Gifts to South Africa # 4
  • corporate gifts online south africa # 5
  • online gift store south africa # 5
  • gift hampers south africa # 6
  • Gifts Store south africa # 6
  • Valentine Gifts South Africa # 6
  • carrol boyes # 7
  • Corporate gifts south africa # 8
  • christmas hampers south africa # 10
  • Wedding gifts south africa # 10
  • gifts south africa # 24
  • florist in cape town # 25
  • florist cape town # 29
  • wine hampers south africa # 29
  • flowers south africa # 38
  • Search YAHOO
  • Baby Gifts south africa # 1
  • Baby Gifts Store south africa # 1
  • Bath Gift Baskets South Africa # 1
  • buy baby gifts online south africa # 1
  • buy flower gifts online south africa # 1
  • corporate gifts online south africa # 1
  • Corporate gifts south africa # 1
  • flowers south africa # 1
  • food hampers south africa # 1
  • gift hampers south africa # 1
  • Gifts Store south africa # 1
  • Online flower gifts south africa # 1
  • online gift store south africa # 1
  • Online gifts south africa # 1
  • Pamper Gift Baskets south africa # 1
  • Pewter Gifts South Africa # 1
  • send flower and gifts to south africa # 1
  • Send Flowers to south africa # 1
  • Send Gifts to South Africa # 1
  • wedding gift store south africa # 1
  • Wedding gifts south africa # 1
  • Kitchen Gifts south africa # 2
  • Personalized Photo Gifts South Africa # 2
  • Valentine Gifts South Africa # 2
  • christmas hampers south africa # 4
  • wine hampers south africa # 4
  • carrol boyes # 8
  • florist cape town # 14
  • florist in cape town # 18
  • christmas luxury hampers south africa # 27
  • luxury hampers south africa # 30
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