Date: September 6, 2007
Paintball Discounts – manages and operates
more than 20 top quality paintball gaming locations in the
UK and Ireland. It is quite a competitive market and all
companies use any possible way to attract customers. So
PPC is just a natural way of advertising.
Initially we were using our own resources to run a PPC
campaign. It was very time consuming and our IT team was
spending a bit of their time on it. As we see outsourcing
as one of the ways how to get things done better, faster
and cheaper, we decided to do with PPC.
We found eBrandz via Google.co.uk. In the beginning we
had a few concerns as we were not sure if someone could
handle our PPC campaign without specific knowledge of our
business. We were running our own PPC before but as soon
as PPC was taken over by eBrandz our enquiries increased
and they continue to rise. Our CTR percentage went up as
well.
eBrandz did a fantastic job. We are very happy with eBrandz.
Their approach is excellent, fast and professional. All
our questions are researched and explained very quickly
and all requests are actioned almost immediately.
Working with eBrandz is a pleasure. I would say the table
below demonstrates the positive results.
Percentage of bookings that were received via PPC. I compared
two months periods for 2006 and 2007.
| |
2006 |
2007 |
Difference |
1/5 to 30/6
|
5.30 % |
7.46 % |
2.16 % |
| 1/7 to 31/8 |
3.92 % |
6.81 % |
2.89 % |
Best Regards,
Due to security reasons, signature
has not being displayed.
Peter Hlozanek
IT Manager,
Delta Force Paint Ball.